Finding the Formula to Charting on Spotify
personal project
About Spotify
Spotify is a digital music streaming service that offers access to millions of songs, podcasts, and videos. Spotify boasts a library of over 70 million songs from a diverse range of record labels and media companies. Spotify also has a large number of playlists created by users and the Spotify algorithm.
The Business Task
What are the trends in the top 1000 songs of 2023?
How can these trends be applied to future songs?
How can these trends influence Spotify's marketing strategy?
Key Findings
BPM, key, and mode have greater impacts on the performance of the song.
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BPM: it's best not to slow down too much.
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Key: the key of C# is the most used key of best-performing songs.
- Mode: songs in a major key tend to perform better.
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